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Yep, we raised our prices. Still the best ROI in the market.

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Being the ROI leader is very important to us. We don’t make the decision to change prices lightly. But we did change them this week for a few reasons. First, we have added a tremendous amount of data and functionality since our launch nearly a year ago! And we continue to make huge investments in technology in order to give you context - to help you know where and when to pay attention. Importance ranking, emerging meme detection, customer quotes extraction, sentiment scoring (that you can override and improve), spam and porn filters, de-duping, beautiful dashboards, etc.

Don’t let the simple, intuitive interface fool you. We do hard, expensive stuff. And the pace will not slow down. As one analyst recently said about us, “You guys are on fire.”

New: Price Increases
Since launch last year, our 5-search plan has been $99 per month. Now the Standard (5 searches) plan is $199 per month. Check out the new prices here. If this sounds steep to you, keep in mind who our competitors are and what their price points are (if you can find them listed somewhere!). Some are tens of thousands per month. Many are in the $500 to $2000 per month range. Even after this price change, we have five options all under $500 per month: $199, $249, $299, $449, $499. All of these plans deliver unlimited search results and support teams of users. Scout Labs still offers the most data and functionality for the least expense. We call that the best ROI in the market.

We do still offer discounts for annual contracts - buy 10 months, get a full year of access (a 17% discount). In fact, those customers currently on pre-paid annual plans have current pricing locked in for the duration of their contracts.

New: Two Plan Levels
Beginning this week, we have two tiers of functionality to choose from - Standard and Professional. There’s a Assignments feature, provides 6 months back data and allows for the export of results and underlying graph data.

New: More Choices
We still do not charge by the number of results returned (e.g. $X for up to 10,000 results, with no warning of what the monthly bill will ultimately be). Unlimited results are part of every plan. We still do price by the number of things you want to monitor concurrently - in other words, the total number of searches in use. We used to have a 5-search plan, then a 25-search plan, and then higher. Some customers said 5 was too little and other companies said 25 was too much so we added a 10-search level as well. Now you will have stepping stones that are closer together if and when you need to upgrade.


Scout Labs is not for everyone. But we are the simplest, most intuitive way for teams to measure and manage social media. New users, you should try us and see what you think for yourself, with a 14-day free trial. Existing users on monthly plans, we hope you see the value and we will work with you to make sure we find a new plan tier that works for both your team’s needs and budget. Email support@scoutlabs.com with questions or if you want to lock in current pricing by paying upfront for an annual subscription.

—Jennifer

Posted on Wednesday, February 10th 2010 at 09:47 under .

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